We believe sustainable landscapes can only thrive when people and nature are seen as one system. By protecting forests and critical habitats, we safeguard biodiversity and climate stability while ensuring that local communities and smallholders are active partners in shaping solutions that strengthen livelihoods and reduce deforestation risks.

Through Nature50, these values are turned into action, connecting local efforts with global markets, enabling carbon-neutral production, supporting recovery from past deforestation, and safeguarding habitats within production zones. By aligning communities, industries, and ecosystems through science, technology, and cross-sector collaboration, we show that value chains can be transformative when rooted in fairness, responsibility, and shared stewardship.